Tuesday, September 19, 2006

I'm Apoplectic

From Wired News:

Don't Get Too Far Out on Google iTV Rumors
Topic: Software

There has to be a rumor contradiction to Occam's Razor -- The more wacky a supposed leak is, the more likely that every blog in the galaxy will confirm it as fact.

Such is the case with the story emerging today that Apple might give Google Video a way to stream to iTV. (The article through the link consists of a lot of What If? scenarios. Interesting, but fact.)

Now, it's not that this is an implausible rumor -- far from it -- but it's too focused on Google itself. I wouldn't doubt that Apple will make the iTV able to stream video from YouTube and many other streaming video sites, too. That's the piece of the equation that would make the Apple juggernaut able to compete with cable -- the ability to change the channel.

But this is not the solution to the age-old mystery of Google + Apple = ZOMG! For that, I think you need to the much, much less sexy rumor that Apple will be using Google AdWords at the iTunes Music Store. Which is a no-brainer and hugely beneficial to both players. Exclusivity for streaming on the iTV makes no sense for Apple.


Eeeee!

I'm so excited by the very thought that these two companies could end up collaborating on something! Even something as mundane as AdWords. Wheeeeeeeeeeeeeeeeeee!

Though how it slipped under my radar that Eric Schmidt was appointed to the board fo Apple is beyond me. I'm slipping. This is not good, its a sign of the impending apocalypse.

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